Advertising Your Blog with Propeller Ads: A Step-by-Step Tutorial


PropellerAds is a leading digital advertising network specializing in performance-based advertising solutions. Founded in 2011, the company has quickly established itself as a leading player in the online advertising industry. PropellerAds offers a wide range of advertising options, including native ads, push notifications, pop-ups, and display ads, targeting both mobile and desktop platforms.

One of the standout features of PropellerAds is its global reach, with a vast network of publishers and advertisers spanning over 200 countries. This expansive reach allows businesses to effectively target their desired audience, driving traffic, engagement, and conversions.

PropellerAds is known for its easy-to-use platform, which offers advanced targeting options, real-time analytics, and optimization tools to maximize the ROI of advertising campaigns. They prioritize user experience and maintain a strong commitment to ad quality and compliance with industry standards.

With a dedication to innovation and a strong track record of results, PropellerAds continues to be a trusted partner for businesses seeking effective digital advertising solutions in today’s competitive online landscape.

What is PropellerAds?

PropellerAds is an online advertising network and platform that helps advertisers and publishers connect to promote and monetize digital content. Founded in 2011, it offers a variety of advertising solutions, including native advertising, push notifications, pop-up ads, and display banners. PropellerAds primarily focuses on performance-based advertising, allowing advertisers to target specific user and demographic segments to optimize their campaigns. Publishers can use PropellerAds to monetize their websites, apps, or content through these ad formats. It has gained popularity for its easy-to-use interface and robust targeting options, making it a viable option for digital marketing and monetization strategies.

PropellerAds Setup :

Setting up PropellerAds involves several steps to create an ad campaign or monetize your website. Here’s an overview of how to set up PropellerAds for both advertisers and publishers:

For Advertisers :

  1. Create an account:
    • Visit the PropellerAds website (
    • Click on the “Sign up” or “Create an account” button.
    • Complete the required information to create your account.
  2. Login to your account:
    • After creating an account, sign in with your credentials.
  3. Fund your account:
    • Before you can create campaigns, you must fund your PropellerAds account.
    • Navigate to the “Deposit” or “Add Funds” section and choose your preferred payment method.
  4. Create a campaign:
    • Go to the “Campaigns” or “Create Campaign” section.
    • Choose the type of campaign you want to run (e.g. push, native, interstitial, etc.).
    • Configure campaign settings, including targeting options, budget, and bidding strategy.
  5. Set up ad creatives:
    • Upload your ad creatives, including images and text.
    • PropellerAds may have specific creative guidelines and requirements, so make sure your ads meet them.
  6. Set orientation:
    • Define your target audience based on demographics, geolocation, device type and other criteria.
  7. Set budget and offer:
    • Determine your daily or lifetime budget.
    • Choose your bidding strategy (e.g. CPC, CPM) and set your bid.
  8. Launch your campaign:
    • Review all your campaign settings to make sure everything is in order.
    • Click “Start” to start your campaign.
  9. Monitor and optimize:
    • Track your campaign performance through the PropellerAds dashboard.
    • Make any necessary adjustments to improve ROI, such as modifying targeting, increasing/decreasing bids, or pausing underperforming ads.

For Publisher :

  1. Create an account:
    • Visit the PropellerAds website (
    • Click on the “Sign up” or “Create an account” button.
    • Complete the required information to create your account.
  2. Login to your account:
    • After creating an account, sign in with your credentials.
  3. Add a website:
    • In your account dashboard, navigate to the “Websites” or “Add Website” section.
    • Add details about your website, including its URL, niche, and traffic volume.
  4. Get approval:
    • PropellerAds will review your website to ensure it complies with their policies.
    • Once approved, you will be able to access the ad codes.
  5. Generate ad codes:
    • In the “Websites” section, you will find options to generate ad codes for various ad formats (e.g. push notifications, native ads, interstitials).
    • Copy and paste the generated ad codes into your website’s HTML where you want the ads to appear.
  6. Monitor profits:
    • Use the PropellerAds dashboard to track your earnings and performance.
    • Optimize ad placement and formats to maximize revenue.
  7. Receive payments:
    • Set up your payment method in your account settings to receive payments for your winnings.

Please remember that PropellerAds may have specific policies, guidelines and requirements for both advertisers and publishers. Always review your documentation and terms of service for the most up-to-date information and details related to your specific use case.

Types of PropellerAds :

PropellerAds is an advertising network that offers various types of ad formats and solutions to help advertisers and publishers promote their products and monetize their websites or apps. Here are some of the types of ad formats and solutions provided by PropellerAds:

  1. Push Notifications: Push notifications are small messages that can be sent to users’ devices even when they are not actively using a website or app. PropellerAds offers push notification ads as a way to interact with users and promote products or services.
  2. Native Advertising: Native ads blend seamlessly with the content of a website or app, providing a non-intrusive advertising experience. PropellerAds offers native ad formats that match the look and feel of the publisher’s platform.
  3. Interstitial Ads: Interstitial ads are full-screen ads that appear between content transitions, such as between web pages or app screens. They are often used to promote mobile apps or drive user engagement.
  4. Popunder Ads: Popunder ads open in a new browser window or tab behind the current window when a user clicks on a website or interacts with the content. They are a form of graphic advertising.
  5. Banner Ads: Banner ads are traditional display ads that appear at the top, bottom, or sides of a web page or app. PropellerAds offers various banner ad sizes and formats.
  6. Direct Links: Direct links are simple text or URL-based ads that can be placed within content or on websites to drive traffic to specific destinations. They are often used in affiliate marketing.
  7. Video Ads: Video ads are short video clips that can be embedded on websites, apps, or as pre-roll, mid-roll, or post-roll ads in videos. PropellerAds offers video advertising solutions for both web and mobile devices.
  8. Smart Links: Smart links are a type of affiliate marketing solution that automatically directs traffic to offers that are most likely to convert based on user demographics and behavior.
  9. Pop Ads: Pop ads are similar to popunder ads, but they appear in a new browser window or tab above the current content. They can be used to promote various offers.
  10. In-Page Push Ads (IPP): In-page push ads mimic the look and feel of push notifications, but are displayed directly on a website page. They are less intrusive than traditional pop-ups or popunders.

Leave a Reply